Saturday, May 23, 2020
Biography of Maximilian, Emperor of Mexico
Maximilian Ià (July 6, 1832ââ¬âJune 19, 1867) was a European nobleman invited to Mexico in the aftermath of the disastrous wars and conflicts of the mid-19th century. It was thought that the establishment of a monarchy, with a leader possessing a tried-and-true European bloodline, could bring some much-needed stability to the strife-torn nation. Maximilian arrived in 1864 and was accepted by the people as Emperor of Mexico. His rule did not last very long, however, as liberal forces under the command of Benito Juarez destabilized Maximilianââ¬â¢s rule. Captured by Juarezââ¬â¢ men, he was executed in 1867. Fast Facts: Maximilian I Known For: Emperor of MexicoAlso Known As: Ferdinand Maximilian Joseph Maria, Archduke Ferdinand Maximilian Joseph von Hapsburg-LorraineBorn: July 6, 1832 in Vienna,à AustriaParents: Archduke Franz Karl of Austria, Princess Sophie of BavariaDied: June 19, 1867 in Santiago de Querà ©taro, MexicoSpouse: Charlotte of BelgiumNotable Quote: Oh, God, I could be bounded in a nutshell, and count myself a king of infinite space, were it not that I have bad dreams. Early Years Maximilian of Austria was born in Vienna on July 6, 1832, the grandson of Francis II, Emperor of Austria. Maximilian and his elder brother Franz Joseph grew up as proper young princes: a classical education, riding, travel. Maximilian distinguished himself as a bright, inquisitive young man, and a good rider, but he was sickly and often unwell. Aimless Years In 1848, a series of events in Austria conspired to place Maximilianââ¬â¢s elder brother Franz Joseph on the throne at the young age of 18. Maximilian spent a lot of time away from court, mostly on Austrian naval vessels. He had money but no responsibilities, so he traveled a great deal, including a visit to Spain, and had affairs with actresses and dancers. He fell in love twice, once to a German countess who was deemed beneath him by his family, and a second time to a Portuguese noblewoman who was also a distant relation. Although Marà a Amalia of Braganza was considered acceptable, she died before they could become engaged. Admiral and Viceroy In 1855, Maximilian was named rear-admiral of the Austrian navy. In spite of his inexperience, he won over the career naval officers with open-mindedness, honesty, and zeal for the job. By 1857, he had modernized and improved the navy greatly and had founded a hydrographical institute. He was appointed viceroy of the Kingdom of Lombardy-Venetia, where he lived with his new wife, Charlotte of Belgium. In 1859, he was dismissed from his post by his brother, and the young couple went to live in their castle near Trieste. Overtures from Mexico Maximilian was first approached in 1859 with an offer to be made Emperor of Mexico: He initially refused, preferring to travel some more, including a botanical mission to Brazil. Mexico was still in shambles from the Reform War and had defaulted on its international debts. In 1862, France invaded Mexico, seeking payment for these debts. By 1863, French forces were firmly in command of Mexico and Maximilian was approached again. This time he accepted. Emperor Maximilian and Charlotte arrived in Mexico in May 1864 and set up their official residence at Chapultepec Castle. Maximilian inherited a very unstable nation. The conflict between conservatives and liberals, which had caused the Reform War, still simmered and Maximilian was unable to unite the two factions. He angered his conservative supporters by adopting some liberal reforms, and his overtures to liberal leaders were spurned. Benito Juarez and his liberal followers grew in strength, and there was little Maximilian could do about it. Downfall When France withdrew its forces back to Europe, Maximilian was on his own. His position grew ever more precarious, and Charlotte returned to Europe to ask (in vain) for aid from France, Austria, and Rome. Charlotte never returned to Mexico: Driven mad by the loss of her husband, she spent the rest of her life in seclusion before passing away in 1927. By 1866, the writing was on the wall for Maximilian: His armies were in disarray and he had no allies. He stuck it out nevertheless, apparently due to a genuine desire to be a good ruler of his new nation. Death and Repatriation Mexico City fell to liberal forces in early 1867, and Maximilian retreated to Querà ©taro, where he and his men withstood a siege for several weeks before surrendering. Captured, Maximilian was executed along with two of his generals on June 19, 1867. He was 34 years old. His body was returned to Austria the next year, where it currently resides in the Imperial Crypt in Vienna. Legacy Today Maximilian is considered somewhat of a quixotic figure by Mexicans. He had no business being Emperor of Mexicoââ¬âhe apparently didnââ¬â¢t even speak Spanishââ¬âbut he put forth a solid effort to rule the country, and most modern Mexicans today think of him not as a hero or villain so much as a man who tried to unite a country that did not want to be united. The most lasting effect of his brief rule is Avenida Reforma, an important street in Mexico City that he had ordered built. Sources MadMonarchist. ââ¬Å"Monarch Profile: Emperor Maximilian of Mexico.â⬠à The Mad Monarchist, 1 Jan. 1970.Britannica, The Editors of Encyclopaedia. ââ¬Å"Maximilian.â⬠à Encyclopà ¦dia Britannica, Encyclopà ¦dia Britannica, Inc., 8 Feb. 2019.ââ¬Å"MAXIMILIAN I, Emperor of Mexico.â⬠à MexicoOnline.com.
Monday, May 18, 2020
Kenneth Slessors poetry is distinctive because of its...
Slessors poetry is distinctive in that it evokes string images by emphasising the mood and the setting of his subjects. He uses poetic devices such as personification, metaphors and sound to highlight his philosophical views on life. Slessors philosophical view is evident in the poems North country. North Country demonstrates the lack of concern towards the country land enforced by loggers. It s a discovery of change from a peaceful country environment to the harsh and cruel takeover by technological advances in which nature is destroyed. When boughs at last relinquish their clench of blowing air, this demonstrates Slessor s concern for the loss of the trees grip on life and their struggle to remain tall. The trees have beenâ⬠¦show more contentâ⬠¦He believes in the slow pace of life brings upon a friendly environment with little need or reason to progress. Through Slessors strong images of continuity and timelessness amongst society of the country towns portrayed in North Country with his forceful philosophical views; the great extent of distinctiveness is revealed. The use of poetic devices such as metaphor and personification are a distinctive feature of sleep.
Tuesday, May 12, 2020
Gang Violence And Its Effects - 2209 Words
ââ¬Å"Gang Violence Its Effectsâ⬠Eric R. Thomas Tennessee Temple University In this talk about Gang Violence Its Effects, attempts will be made to show how gang violence occurs. It will also depict the effects it has on societies, and individuals. And the consequences gained both metal, and practical. Gang violence is an ever ongoing, and prevalent issue within the United States, and spreads through almost every ethnicity, and people. Gang Violence Gang violence is a very prevalent, and ongoing issue that is ever growing. According to the National Longitudinal Survey of Youth (a nationally representative sample of 9,000 adolescents), 8 percent of the youth surveyed had belonged to a gang at someâ⬠¦show more contentâ⬠¦In the teenage years there is a fight for identity, and belonging. Thus gangs will take advantage of this desire, and need, because young people are highly impressionable. A common public perception is that most youth are coerced into joining a gang (Howell, 2007). The opposite is indeed true. Most join of their own volition. ââ¬Å"Gangs are often at the center of appealing social actionââ¬â parties, hanging out, music, drugs, and opportunities to socialize with members of the opposite sex. The gang may be appealing because it meets a youthââ¬â¢s social needs.â⬠(Howell, 2007) Many young people willing join gangs because of their protection, fun, respect, money, or because a friend was in the gang. Many innocent civilians are caught in the crossfire of gang violence. Like terrorism, many civiliansââ¬â¢ homes, work places, and transportation, is ââ¬Å"up for grabsâ⬠in aiding ongoing turf- wars, and gang retaliations. Many of the gang members obviously have varying perspectives and perceptions on dealings with one another, over both serious, and more trivial situations. From an ââ¬Å"orderâ⬠perspective, the situation is looked at from an objective point of view. To keep order, each personââ¬â¢s or groupââ¬â¢s perspectives, must be heard, from a point of equality, and fairness. When it comes to conflict we have a problem. If gang members from the gang of a young man who got killed learned that it was someone from the rival gang, the most immediate reaction is retribution. They will tend to seek immediate
Wednesday, May 6, 2020
American Indian Movement Essay - 3074 Words
American Indian Movement: Activism and Repression Native Americans have felt distress from societal and governmental interactions for hundreds of years. American Indian protests against these pressures date back to the colonial period. Broken treaties, removal policies, acculturation, and assimilation have scarred the indigenous societies of the United States. These policies and the continued oppression of the native communities produced an atmosphere of heightened tension. Governmental pressure for assimilation and their apparent aim to destroy cultures, communities, and identities through policies gave the native people a reason to fight. The unanticipated consequence was the subsequent creation of a pan-American Indian identityâ⬠¦show more contentâ⬠¦Shortly, after fulfilling local obligations the AIM began to address the state and national arenas. Indian youth from colleges, reservations and urban centers began to speak out against treatments they were receiving, whi le advocating self-government and autonomy. The AIM focus took a shift from socioeconomic discrimination against Indians towards the governments policies and programs. This identity based movement began to receive extreme support from returning Native American Vietnam veterans. Why was I fighting to uphold a U.S. treaty commitment halfway around the world when the United States was violating its treaty commitments to my own people and about 300 other Indian Nations? asked one Creek-Cherokee veteran. I was fighting the wrong people, pure and simple (Calloway 437). The ethically comprised members of the AIM started to raise their concerns through radical events to attract public and governmental action on their behalf. The occupation of Alcatraz Island played a large role in establishing new methods in the Native Americans fight for recognition and change. As the growing identity was being formed in the indigenous society in the United States an event helped to fuel the Alcatraz occupation. On October 9th, of 1969 the American Indian Center in San Francisco burned down, which became aShow MoreRelatedEssay on The American Indian Movement1208 Words à |à 5 PagesThe American Indian Movement is an organization in the United States that attempts to bring attention to the injustice and unfair treatment of American Indians. Aside from that, the AIM works for better protection and care for the American Indians and their families. They have been changing the American perception of Indians since the late 1960ââ¬â¢s, as well as aiding our awareness of their existence. The AIM was founded in Minneapolis, Minnesota by Dennis Banks and Clyde Bellecourt, mainly to stopRead MoreThe Native American Indian Movement1311 Words à |à 6 Pagesof the Native Americans, they were abused and exploited for millennia only to ââ¬Å"benefitâ⬠people of higher power. 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GovernmentalRead MoreThe American Indian Movement1311 Words à |à 6 PagesFounded in 1968, the American Indian Movement (A.I.M.) is an organization dedicated to the American Indian Civil Rights Movement. Its main objectives are: 1. The sovereignty of the Native American lands and people 2. Presentation of their cultures and traditions 3. Enforcement of all treaties with the United States Despite the straightforwardness of its stated objectives, A.I.Mââ¬â¢s reputation has been seriously harmed by well-publicized and controversial incidents of law-breaking, vandalism, and violenceRead MoreThe American Indian Movement2158 Words à |à 9 PagesNative Americans having to stay together at this difficult time of being controlled by men who discovered a land they already owned. All the Indians who are fed up with the white men were able to come together to create, The American Indian Movement, also known as AIM. 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There are many striking similarities between the events at the Dakota Access Pipeline and the events of Wounded Knee in 1973. History is nearly repeating itself, but there is a difference in how the conflict is being viewed by the AmericanRead MoreNative Americans During European Colonization1371 Words à |à 6 PagesNative Americans, the people who were not supposed to survive the settlement of Europeans, have lived long and strong, but it is not to say it was has been without struggle (ââ¬Å"A Brief Historyâ⬠2006). ââ¬Å"No other group, however, faced problems more severe than the Native Americansâ⬠(ââ¬Å"Digitalâ⬠2014) . 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The Psychology of Thinking and Communication Free Essays
Recommendations: Considering the costs involved in implementing Jolly Phonics as a learning tool for children in schools, and the advantages of this tool in helping children to learn reading and writing skills quickly, a three year investment in this project is proposed for the LEA.The investment costs will be over ?150,000 for three years or ?50,000 annually for extensive implementation of this program in schools for early training of children. Executive Summary: The report focuses on LEAââ¬â¢s decisions on investments for the use of Jolly Phonics, which is a learning aid and technological tool specifically meant for children 6-14 years old. We will write a custom essay sample on The Psychology of Thinking and Communication or any similar topic only for you Order Now Jolly Phonics uses audio visual means to help children learn basic literacy skills and especially in reading and writing. Jolly Phonics is considered to use a child centered approach to learning through synthetic phonics. The method uses 42 letter sounds and the multisensory method is motivating for children and teachers, as students are expected to achieve better skills when they use the Jolly Phonics method. This is because children can learn the methods using audiovisual skills, sounds and different sensory methods. Considering the psychological theories of learning, the use of audiovisual skills could be most effective. Jolly Phonics is exclusively designed for children. The technique helps students to achieve skills in learning and reading, although thinking and communication are equally important. Jolly Phonics helps in increasing student motivation and children learn faster when using Jolly Phonics as a learning aid. This analysis shows the advantages of using Jolly Phonics i n the schools to help teach children the basic skills of learning and examines whether the LEA should invest to help Jolly Phonics reach a large scale user base. Background: The report focuses on the processes of thinking, learning and communication in children and explains the various perspectives on how children could learn to read. Jolly Phonics is already used in some schools as a child centered and child oriented approach to learning new skills. It is important as the technological aid tool helps make learning easier and faster for children in schools. Jolly Phonics is made up of 42 letter sounds (Lloyd, 1992). The multisensory sight and sound method of learning motivates children and makes learning fun and easier. It also helps make teaching easier for the teachers who use Jolly Phonics as a teaching tool (Lloyd, 1992). Teachers feel happy when their students can achieve a level of learning with the Jolly Phonics technological tool for reading and writing. In multisensory methods, the letter sounds are categorized into seven groups and the sounds are presented in a specific order. The phonics technique enables children to begin building words as ea rly as possible (Bowey, 2006). Jolly Phonics uses the synthetic phonics approach to teaching children the key skills of reading and writing and basic literacy approaches. Jolly Phonics lays the foundation for teaching literacy over three years in school, and the tool helps to hasten the process of learning (Lloyd, 1992). Jolly Phonics serves as a facilitator for word building. It is a comprehensive basic tool for learning and complemented by other tools including Jolly Readers and Jolly Grammar (Jolly learning, 2012). These three exercises help in laying the foundations for learning, and the five key skills of reading and writing (Lloyd, 1992). Jolly Phonics training courses are comprehensive and use literacy skills that are built upon by Jolly Grammar that helps the children to enhance grammar skills (Jolly learning, 2012). If Jolly Phonics is used as a training tool in schools for enhancing reading and writing skills among children, Jolly Grammar and Jolly Readers will have to be used as well. The implementation of these three programs will be ?50,000 annually although this program and technical tool for reading will be of substantial help to teachers and students alike. Evidence and Literature Review: The Jolly Phonics learning programs have been successfully implemented with the collaboration of NGOs and charities such as Absolute Return for Kids. Evidential results from these implementation case studies have shown that the Jolly Phonics and synthetic phonics programs have helped very young children in learning basic literacy skills of writing and reading (Bowey, 2006). Children learn how to form and use these letters quickly and easily (Lloyd, 1992). Along with developing reading skills for the alphabets, with the aid of sounds, children can enhance their new writing skills. The multisensory methods used in Jolly Phonics help the children to blend the sounds together so that they can read and write new words using the sounds of new letters (Jolly learning, 2012). With the sounds of the new words, children use segmentation to identify the association of words and sounds that helps them to improve their spelling (Stuart, 1999). There are some tricky words that use irregular spellings that help the children to learn these spellings and words separately. The tool draws on the findings from learning research as it is known now that reading and writing develop together and reinforce one another. It is also suggested that writing words the way they sound, helps children to read faster. In a report on synthetic phonics used in an East London School for children, the BBC (2005) reported that the method was revolutionary in teaching the basic skills of reading and writing to children using sounds. There is evidence that the program encourages parental involvement and there are beneficial effects of parental praise and encouragement as this helps to improve learning skills. The Jolly Phonics program could help students to develop comprehensive grammar, reading, writing and spelling skills (BBC, 2005). Conclusion: Considering the benefits of this program and the learning skills that the tool helps to achieve, the LEA would be recommended to invest for 3 years before further reappraisal of the project results. The rationale for a three-year investment could be drawn from the fact that Jolly Phonics is most effective for the first three years of learning. With a three year investment from LEA, Jolly Phonics could become a successful technical tool for schools and the results of the implementation of the program have been provided by studies in schools of developing countries already using Jolly Phonics as an effective learning aid. Bibliography and Further Information Adams, M. J. (1990) Beginning to Read: Thinking and Learning about Print. Cambridge, Massachusetts: MIT Press. BBC NEWS (2005), Trusting Phonics retrieved Feb 26, 2013 from http://news.bbc.co.uk/2/hi/programmes/newsnight/4584491.stm Bowey, Judith A. (2006). Need for systematic synthetic phonics teaching within the early reading curriculum. Australian Psychologist, 41(2), 79-84 Johnston, Rhona S. Watson Joyce (1997). Jolly Phonics is research based ââ¬â Systematic/Synthetic Phonics. Article. Literacy Learning Magazine, Autumn issue. Jolly learning (2012) Teaching literacy with Jolly Phonics. Retrieved February 26th 2013 from http://jollylearning.co.uk/overview-about-jolly-phonics/ Lloyd, Sue, 1992. The Jolly Phonics Handbook. Jolly Learning Ltd. Essex, United Kingdom Stuart, Moral (1999). ââ¬ËGetting ready for reading: Early phoneme awareness and phonics teaching improves reading and spelling in inner-city second language learnersââ¬â¢. British Journal of Educational Psychology. The British Psychological Society, 69, 587ââ¬â605 References BBC NEWS (2005), Trusting Phonics retrieved Feb 26, 2013 from http://news.bbc.co.uk/2/hi/programmes/newsnight/4584491.stm Bowey, J.A. (2006). Need for systematic synthetic phonics teaching within the early reading curriculum. Australian Psychologist, 41(2), 79-84 Jolly learning (2012) Teaching literacy with Jolly Phonics. Retrieved February 26th 2013 from http://jollylearning.co.uk/overview-about-jolly-phonics/ Lloyd, S, (1992). The Jolly Phonics Handbook. Jolly Learning Ltd. Essex, United Kingdom Stuart, M. (1999). ââ¬ËGetting ready for reading: Early phoneme awareness and phonics teaching improves reading and spelling in inner-city second language learnersââ¬â¢. British Journal of Educational Psychology. The British Psychological Society, 69, 587ââ¬â605 How to cite The Psychology of Thinking and Communication, Essay examples
Social Influences and Consumer Behavior
Question: Discuss about the Social Influences and Consumer Behavior. Answer: Introduction In present times, the companies are very much concerned to refer the individual consumer behaviour. It assists them to get information about the thinking of the clients and also provides the idea about how they feel and choose their desired products (Batkoska, Koseska, 2012). The Consumer behaviour is a deep study that refers the processes which are involved when an individual or a group of consumers purchase, select, dispose and use a service, product, experiences, ideas so as to satisfy the desires and needs (Batkoska, Koseska, 2012). The Customers are in a quite tough and difficult spot. The individuals have exposed to the various window of important information with the varieties of the products, various great deal of options and choices is available in the open market all over to impulse their decision to purchase (Mihart, 2012). Here the decision-making and the interpretation differs among individuals and also it is completely influenced by the external as well as the internal consumer behaviour factors, such as attitude, perception and the motivation (Mihart, 2012). In this essay will understand the impact of the social influence on the buying behaviour of the consumers with the organization Commonwealth Bank Australia. The Consumer buying decision process in many ways is influenced such as the psychological influences, situational influences, and the social influences. By carefully knowing about these influences a person involved in the process of buying something can very easily address its hurdles or problems related refer the marketing of the products related to banking to its clients (Mihart, 2012). Among the above-stated influences, the most important influences are the situational influences thus it is significant to carefully understand it at times of difficulty in marketing such service or products. The situational influences on the clients buying behaviour in actual sense is the impermanent situation which impacts that how they perform and behave. The situational factors which affect consumer buying behaviour importantly may vary from the personal and the product factors. These factors include all such kind of factors which are specific to a location and time of observation besides the personal knowledge plus the evocation attributes which used to make a comprehensive and organized effect on the present behaviour (Jose, 2017). The situational factors may also be stated as the basic effects of the situation on the explicit behaviour and the psychological procedures of the consumer. Impact of Social Influence The consumers buying behaviour and the final resulting purchase decision is very strongly affected by the social, cultural psychological and the personal characteristics. A comprehensive understanding refers the influence of the factors is important for marketers of the Commonwealth Bank so as to develop suitable marketing mixes to appeal to the targeted clients (Sutton-Brady, Davis, Jung, 2010). Culture: The culture is the most important factor that not only creates and develops the requirement plus need of the consumer it also, on the other hand, affects the basic gratification of such a need. The opinions, values, needs and the beliefs of the clients or the consumer are definitely shaped by the local culture and situation. It also assists in forming the comprehensive attitude of the consumer refers the purchasing of a specific service and products. The culture in relation to an individual is gratifying so many emotional requirements and also aims to protect the cultural values and beliefs (Nayeem, 2012). It is a significant and very crucial factor when the needs and behaviour of the individual are needed to be known or understood. The monetary concerned or the economic decisions that are to be taken by the consumers are affected and intervened by the culture at times when either acting for an organization or at the time of working as a unique and personal consumer (Nayeem, 2012). I n order to understand the behaviour of a consumer, the Commonwealth Bank must have the comprehensive knowledge of the cultural norms and values. The culture is concerned with the traditional ideas and also with the certain values that are linked to similar ideas (Pires, Stanton, Eckford, 2004). The influence of the culture certainly affects the understanding of the brand, motive, purchasing intention, and attitude of the consumer. However, the culture greatly alters and affects the purchasing behaviour of a consumer plus also the usage habits of the consumer. Various cultures belong to each and every society, which reflects various parts of human behaviour that are learned and accepted by the various groups of human beings and also from the traditional part of their livelihoods and life (Pires, Stanton, Eckford, 2004). The impact of the culture refer the buying behaviour of the customers differs from every nation, thus the marketers are to be careful at the time of analysing the culture of various groups, regions, and nations. The producers cannot make a new product in absence of considering the basic culture of the consumer who lives in a particular place or nation (Sutton-Brady, Davis, Jung, 2010). The Bank will follow the latest culture of the online trading and will launch applications related to the online banking such as the mobile banking, internet banking, and many other applications which help the c onsumer to continue their transaction from the comfort of their own house (Pandey, Jamwal, 2016). Social Class: Yet another factor that has a comprehensive social influence refer the purchasing behaviour is the social factor or social class. The social class is described as the group of more or less homogenous humans who are ranked in comparison with each other refer forming of a social hierarchy. Also in the big groups the identical values, lifestyles, interests and behaviours can be witnessed among the humans of the similar social class (Iyer, Kashyap, 2007). Each and every society consists of some social class that is significant for the marketers as the buying behaviour of the people in the social society or social class is very identical or same. Thus one can change or tailor the acts of the marketing, refer the other social classes (Iyer, Kashyap, 2007). As per some studies, it is also described as stated that any social belief or perception of the brand or the retailer plays a significant role in the decision to purchase a commodity and also the basic behaviour of the consumers. On the other hand, the social class has got a big influence refer the purchasing behaviour and habits of the consumers. Many times, when we listen about the social class, at the same it associates something to the monetary or the income level. The social class refers to that place at which one stands in the local social society (Rossiter, 2012). This is a true fact that all individuals with different social classes have various consumption desires and patterns. The social class basically is a 3 tiered approach which consists of the upper class, middle and the lower class. All individuals who belong to the similar class mostly do have the similar lifestyle and attitudes, dress sense and similar neighbourhood, habits etc (Rossiter, 2012). Nevertheless, it is true to say that the buying behaviour of the consumer does alter with the social class. A lower class consumer shall pay more attention and interest to those thinks which are low cost, while on the other hand, the high-class consumers shall focus on buying commodities which are more attracting and shall not at all care about the price of that commodity (Williams, 2002). The lower class consumer at times do also compromise in quality as they are unable to pay more for that kind of commodity while on the other hand the high-class consumer shall not at all compromise as far as the quality of the commodity is concerned no matter whatever price for that he or she has to pay. Hence, the Commonwealth bank keeping in mind the different social classes will focus on the launch of the different products which suits the different class of the consumers and benefits them as per their requirement (Williams, 2002). The different applications are also launched by the banks which will act as per the consumer requirement such as for the higher class the different privilege accounts and applications are provided by the bank which will help the consumers in fulfilling their normal requirements of the banking transactions through such accounts. The Consumer Behaviour and Social Influences: The marketing strategy of the Commonwealth Bank at the priority has to understand the social and the cultural factors which may influence customer behaviour in that particular market. This plays an important role in the perceptions, habits, behaviour and the consumer expectations (Lindridge, Dibb, 2003). Commonwealth Bank from the years of its existence has grown its reputation where the organization is classified as the priority of the consumer service. The bank establishes the mission statement where the consumers feel as their individual needs are attended and at the point will reach the level of self-actualization. The steady assurance and achievement of Commonwealth Bank in the precedent support the beliefs of satisfying the consumer's needs. The social influences in a great way affect the banking sector (Lindridge, Dibb, 2003). The Bank for its success and understanding the consumer behaviour must study the culture of the area where the bank is going operational. The locations where there is no culture of using the banks for their financial transactions will lead to the low income for the organization. Hence, the bank shall understand the cultural and the social needs of the consumers and thus focus on such strategies which attract the consumers and helps them in taking the de cision as per their needs and related to the services and the products of the organization. Marketing Strategies and the Consumer Behaviour: Such social factors are to be implemented by the marketing segment of the organization for enhancing the sale and the growth of the organization. At the time applying the marketing strategies, the organization must keep in mind the cultural and social background of the consumers in the area (Burchell, Rettie, Patel, 2012). The marketing strategies 4ps will develop the great knowledge about the social influences on the consumer behaviour of the organization. Product: The marketing strategies of the Bank the focus is to be on the product services which are provided by the bank. The products which are supplied in the market by the organization are intangible, perishable and heterogeneous (Burchell, Rettie, Patel, 2012). The products customization is to be completed as per the consumer requirement. Hence, care and caution are to be applied while designing the consumer services. Place: The location where Commonwealth Bank is located of prompt importance. It has to be the prime area where the vision of the bank is clear to all class of the consumer and is within the reach of the consumer to perform their financial transaction (Burchell, Rettie, Patel, 2012). Promotions: for consumer attractions, the organization must focus on the promotional strategies. The company from time to time may launch certain schemes and loyalty programs which may attract the consumer (Burchell, Rettie, Patel, 2012). Such promotional strategies must focus on the factors related to the social influences such as the culture and the class of the consumers. Process: Process is one of the significant factors in the process of delivering services. It is the organization responsibility for ensuring that similar and the required services are delivered to the consumers (Burchell, Rettie, Patel, 2012). Conclusion: Hence, to conclude the great understanding and the identification of the related social factors that influences the consumer decision process in the purchasing of the products gives the opportunities to the companies for developing such strategies, marketing campaigns and marketing messages for the understanding the needs and the thinking of the targeted consumers and hence better understanding the consumers needs with the result of increasing the sales and achieving the organisation objectives. Social influences are such factors which result from time, considerations and the location which in turn puts up the impact on the consumer buying decision process. The situational factors do also affect the consumer's action in the phase of the purchasing behaviour plus it can also extend, abbreviate or even cease procedure of the buying (Akhter, 2007). It involves the aspects such as the social factors, physical factors, the consumer's purchasing reason, time factors and the consumer mood. References Akhter, S. (2007). Globalization, expectations model of economic nationalism, and consumer behavior.Journal Of Consumer Marketing,24(3), 142-150. Batkoska, L., Koseska, E. (2012). The Impact of Cognitive Learning on Consumer Behaviour.Procedia - Social And Behavioral Sciences,44, 70-77. Burchell, K., Rettie, R., Patel, K. (2012). Marketing social norms: Social marketing and the social norm approach.Journal Of Consumer Behaviour,12(1), 1-9. Iyer, E., Kashyap, R. (2007). Consumer recycling: role of incentives, information, and social class.Journal Of Consumer Behaviour,6(1), 32-47. Jose, J. (2017). Impact of Technology on Consumer Behaviour.IRA-International Journal Of Management Social Sciences (ISSN 2455-2267),6(2), 264. Lindridge, A., Dibb, S. (2003). Is culture a justifiable variable for market segmentation? A cross-cultural example.Journal Of Consumer Behaviour,2(3), 269-286. Mihart, C. (2012). Impact of Integrated Marketing Communication on Consumer Behaviour: Effects on Consumer Decision Making Process.International Journal Of Marketing Studies,4(2). Nayeem, T. (2012). Cultural Influences on Consumer Behaviour.International Journal Of Business And Management,7(21). Nayeem, T. (2012). Cultural Influences on Consumer Behaviour.International Journal Of Business And Management,7(21). Pandey, A., Jamwal, M. (2016). Realizing the Impact of Cognitive Dissonance in Predicting Consumer Behaviour.Journal Of Social Sciences,12(1), 36-41. Pires, G., Stanton, J., Eckford, A. (2004). Influences on the perceived risk of purchasing online.Journal Of Consumer Behaviour,4(2), 118-131. Rossiter, J. (2012). A new measure of social classes.Journal Of Consumer Behaviour,11(2), 89-93. Sutton-Brady, C., Davis, T., Jung, M. (2010). Perceived cultural spaces and cultural in-betweens: Consumption among Korean Australians.Journal Of Consumer Behaviour,9(5), 349-363. Williams, T. (2002). Social class influences on purchase evaluation criteria.Journal Of Consumer Marketing,19(3), 249-276.
Friday, May 1, 2020
Imagery in The Red Badge of Courage Essay Paper Example For Students
Imagery in The Red Badge of Courage Essay Paper The cold passed reluctantly from the earth, and the retiring fogs revealed an army stretched out onthe hills, resting. As the landscape changed from brown to green, the army awakened, and began totremble with eagerness at the noise of rumors. It cast its eyes upon the roads, which were growingfrom long troughs of liquid mud to proper thoroughfares. A river, amber-tinted in the shadow of itsbanks, purled at the armys feet; and at night, when the stream had become of a sorrowful blackness,one could see across it the red, eyelike gleam of hostile camp-fires set in the low brows of distantOnce a certain tall soldier developed virtues and went resolutely to wash a shirt. He came flyingback from a brook waving his garment bannerlike. He was swelled with a tale he had heard from areliable friend, who had heard it from a truthful cavalryman, who had heard it from his trustworthybrother, one of the orderlies at division headquarters. He adopted the important air of a herald in redWere goin t move tmorrahsure, he said pompously to a group in the company street. Weregoin way up the river, cut across, an come around in behint em. To his attentive audience he drew a loud and elaborate plan of a very brilliant campaign. When hehad finished, the blue-clothed men scattered into small arguing groups between the rows of squatbrown huts. A negro teamster who had been dancing upon a cracker box with the hilariousencouragement of twoscore soldiers was deserted. He sat mournfully down. Smoke drifted lazilyfrom a multitude of quaint chimneys. Its a lie! thats all it isa thunderin lie! said another private loudly. His smooth face was flushed,and his hands were thrust sulkily into his trousers pockets. He took the matter as an affront to him. I dont believe the derned old armys ever going to move. Were set. Ive got ready to move eighttimes in the last two weeks, and we aint moved yet. The tall soldier felT called upon to defend the truth of a rumor he himself had introduced. He and theloud one came near to fighting over it. A corporal began to swear before the assemblage. He had just put a costly board floor in his house,sively to the comfort of his environment because he had felt that the army might start on the march atany moment. Of late, however, he had been impressed that they were in a sort of eternal camp. Many of the men engaged in a spirited debate. One outlined in a peculiarly lucid manner all the plansof the commanding general. He was opposed by men who advocated that there were other plans ofcampaign. They clamored at each other, numbers making futile bids for the popular attention. Meanwhile, the soldier who had fetched the rumor bustled about with much importance. He wasAh, what yeh talkin about? How yeh know it is? Well, yeh kin blieve me er not, jest as yeh like. I dont care a hang. There was much food for thought in the manner in which he replied. He came near to convincingthem by disdaining to produce proofs. They grew much excited over it. There was a youthful private who listened with eager ears to the words of the tall soldier and to thevaried comments of his comrades. After receiving a fill of discussions concerning marches andattacks, he went to his hut and crawled through an intricate hole that served it as a door. He wishedto be alone with some new thoughts that had lately come to him. He lay down on a wide bunk that stretched across the end of the room. In the other end, crackerboxes were made to serve as furniture. They were grouped about the fireplace. A picture from anillustrated weekly was upon the log walls, and three rifles were paralleled on pegs. Equipments hungon handy projections, and some tin dishes lay upon a small pile of firewood. A folded tent wasserving as a roof. The sunlight, without, beating upon it, made it glow a light yellow shade. A smallwindow shot an oblique square of whiter light upon the cluttered floor. The smoke from the fire attimes neglected the clay chimney and wreathed into
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